Monday, 13 February 2017 08:49

Verizon Unlimited, T-Mobile Upgrades, Sprint Drops Prices Through Floor: The Deadbeat Carriers are Beating Themselves To Death Featured

Update: T-Mobile responds to Sprint & Verizon price cuts but adding additional features to its fixed rate plan. Competition continues to benefit the consumer, but net margins will be/are hovering close to or below zero for some carriers - T-Mobile responds to Verizon by improving its own unlimited data plan.

In "The Slow Death of the Deadbeat Carriers, pt 4" I reminded all about the price competition kicked off by the upstart T-Mobile that reconfigured the US wireless industry.

 T-mobile eliminated plan contracts, eliminated handset financing (at least usury style financing) and made the unlimited data plan a mainstay. Look at what those changes did to T-mobiles subscription business

 

Of course, like any truly economic market, gaps and inefficiencies tend to get filled and rectified. The T-Mobile net adds came directly from AT&T, Verizon and Sprimt. Thus...

Sprint offers five unlimited lines for $90, but only for a year

In comparison, you'd have to pay $180 a month for five unlimited lines on T-Mobile, or $270 a month for AT&T, and now apparently Verizon is dropping prices significantly, reference "Verizon Brings Back Unlimited Data Starting At $80/Month"...

4 lines $45/line
3 lines $54/line
2 lines $70/line
1 line $80/mo.

So, T-Mobile, the original disuptor shaves pricing once again, throuh fee inclusion...

 

So, what does all this mean? Well, T-Mobile reports Q4 2016 results tomorrow, but until then...

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Be aware there is a lot more to this story... A proponent that makes me think one of carriers may bold and merge (by force). Subscribers can hit me directly and ask my opinion via email (regge AT the site's name). Click here to subscribe.

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Last modified on Tuesday, 14 February 2017 08:58

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